Nothing is more frustrating to a productive scientist than the unshakable paradigm! Often, it seems that popular theories are more than justly influenced by politics, economics, the media, or by the mistaken mindset of the scientific community. An example that illustrates this is in the book, Predictably Irrational: The Hidden Forces That Shape Our Decisions, by author Dan Ariely. This work offers an amusing description of one of the many human tendencies, that is, the tendency toward ownership (chapter 8, The High Price of Ownership) and how this tendency leads to fallible decision making. Ariely describes several “peculiarities” of ownership, including the one: “the harder we work on something, the more we start feeling about [it] as our own.” Certainly, we can draw a parallel between this and what seems to be a persistent problem in science; that is, the more time researchers spend forming theories, the more likely they are to become attached to them. This is perhaps most evident in fields of study where hypothesis testing and theory forming are constrained by the complexity, delicacy, or absolute mystery, of the subject at hand.